Welcome to ZettaMobile’s “Power 21 Blog”. This blog is meant to help you, the Small Business Owner, with tips and advice to help you promote and grow your local business. We will provide you with resources to better understand the power of local mobile advertising, as well as advice from other small businesses. We want to hear from you, let us know your own thoughts and advice.

Local Mobile Advertising Tips for Small Business Saturday

November 23, 2015 · zettamobile
The Holiday Season is upon us, and many local small businesses are looking for ways to increase awareness of their business to local customers and persuade them to shop local this Saturday, November 28th for Small Business Saturday. If you have a local business, you probably have been using traditional local media in past years […]
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Mobile Advertising Tricks & Treats for Local Small Business

October 29, 2015 · zettamobile
With Halloween upon us, many local small businesses will show their community spirit through decorations, and some will be giving candy out to costumed children that come into their stores. Wouldn’t it be great if all it took was a little candy to get more customers, as well? Today, 64% of American adults have a […]
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5 Easy and Affordable Do-It-Yourself Mobile Marketing Solutions for Local SMB

September 24, 2015 · zettamobile
With 77% of people in the U.S. now owning Smartphones (ComScore) and Google now favoring mobile sites for SEO, local small businesses are starting to understand the importance of mobile. For local small business owners, mobile is already a necessary marketing tool to reach customers nearby and compete with companies already investing in mobile solutions. […]
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4 Marketing Tricks and 1 Treat for Your Local Small Business

October 28, 2014 · zettamobile
Halloween is approaching and who says you need to be a kid for Tricks and Treats?    Below are 4 Marketing Tricks to help for your local small business reach more customers and 1 Treat to help you get started.     Trick #1:  It is FREE to Claim & Manage Your Business Listings on […]
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7 Strategies for Using Mobile to Drive In-Store Sales [StreetFight, 9/15/15]

September 15, 2014 · zettamobile
Lemonade Stand
The following article is from Stephanie Miles, as posted on StreetFight (9/15/14), 7-strategies-for-using-mobile-to-drive-in-store-sales Mobile commerce is driving nearly $40 billion worth of sales for retailers today, with 84% of consumers now using their devices before or during real world shopping trips, according to a 2014 report by Deloitte Consulting. Despite the significant opportunity that exists for retailers, the […]
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Tricks to Help Your Small Business Through the Dog Days of Summer

July 25, 2014 · zettamobile
We’re in the “dog days of summer,” and unless you have a seasonal summer business, like a Frozen Yogurt Shop, your local business is probably feeling it. We can thank the ancient Romans for coming up with the term “Dog Days of Summer.”   “Caniculares dies,” or days of the dogs, was what the Romans called the […]
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5 Self-Serve Solutions for Creating Location-Targeted Mobile Offers

July 21, 2014 · zettamobile
StreetFight Image
[As posted by Stephanie Miles on the site Street Fight, www.streetfightmag.com] The numbers don’t lie. Locally-targeted mobile ads are expected to reach $4.5 billion in the U.S. this year — an increase of $1.6 billion in the last year alone, according toBIA/Kelsey. As merchants search for creative ways to take advantage of location-targeted advertising, many […]
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5 Tips on Using the World Cup to Promote Your Local Business

June 25, 2014 · zettamobile
Did you just hear a loud roar coming from homes, apartments, restaurants and bars? If so, it is most likely the result of a goal being scored in the FIFA World Cup. Every four years, the rest of the world’s most popular sport gets the spotlight and each time, it gets more popular in the […]
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Restaurants: Supercharge Your Yelp Listing with Mobile Advertising

March 06, 2014 · zettamobile
So, your restaurant is listed on Yelp, and it is even getting decent ratings.  Now you can kick back and let the customer find you, right?  Not really. Yes, your Yelp listing is an important step to establishing a social presence and, to a large extent, your Yelp listing is effectively replacing your aging website […]
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5 Ways Mobile Advertising Can Help Your Small Business Attract More Customers for the Holidays

December 20, 2013 · zettamobile
shopping-women shopping with phone_colorful
The next five days leading up to Christmas are a big time for local businesses.  All the procrastinating holiday shoppers, deal seekers, and people who are too late to have online purchases arrive on time make December 20-24 a busy time to shop.  The Saturday before Christmas, Dec. 21 this year, is the second busiest […]
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5 Crucial Mobile Advertising Tactics For Small Businesses

November 13, 2013 · Kevin Bowers
There was a good article written recently by Danny Brown for American Express OPEN, calling out 5 mobile advertising tactics for Small Business. In it, he called out: • Seventy-two percent of small-business owners planned to increase or maintain their mobile ad spend this year, with 65 percent of these increasing their spending by up […]
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